Case: Variantum – Prioritizing the time of sales

“Even one customer relationship gained through cooperation has been enough to pay back the investment in acquiring new customers. In sales the activity levels are growing and the sales base is progressing well – we already have appointments in the pipeline until the autumn. The Trainers ’House team has become an extension of our organization. Messages are exchanged daily and they are closely part of our sales operations”, says Kimmo Karhu, CEO of Variantum.

The ingredients for success in cooperation

The collaboration began with a pilot period in which the Trainers ’House team calendar a pre-agreed number of customer appointments for the sale of Variantum. The good results encouraged further meetings. Eventually, the cooperation deepened into an annual agreement.

“We provide the Trainers’ House team with information about our potential customers and they take care of contacting and acquiring new customers on our behalf. We focus ourselves on where we are good. I believe that with this model we have better ingredients to succeed“, Karhu opens.

expectations exceeded in work quality and cooperation

Working together is easy and proactive. We spar regularly with each other on the call story and the customers we contact. My own view is that expectations have been exceeded in terms of both quality and cooperation. I could warmly recommend Trainers ’House as a partner to others as well,” Karhu concludes.